Honest Communications

When a team member goes on maternity leave, clients need confidence that the quality of service they've come to expect won't change.

That's where I come in.

I've supported Honest Communications during periods of maternity cover, working as a seamless extension of the team to ensure clients continue receiving the same strategic counsel, sector expertise and day-to-day support.

Having successfully stepped into the role previously, I was invited back to provide maternity cover once again, continuing a trusted partnership built on reliability, flexibility and a shared commitment to client service.

The challenge

For specialist agencies, continuity is everything. Clients build relationships with the people supporting their accounts and expect the same level of expertise, responsiveness and strategic thinking, regardless of changes within the team.

The challenge was to integrate quickly, understand the needs of multiple clients and maintain consistently high standards across a diverse portfolio of projects and accounts.

The approach

Working closely with the Honest Communications team, I provide senior-level support across a range of gardening, home and lifestyle brands.

My role spans media relations, content creation, thought leadership, campaign development, strategic planning and day-to-day client management, ensuring projects continue to move forward smoothly and clients receive proactive, high-quality support.

The result

By acting as an extension of the agency team, I've helped ensure a seamless experience for clients during periods of maternity leave, maintaining momentum across accounts and supporting the delivery of high-quality communications programmes.

Being invited back to provide cover for a second time is something I'm particularly proud of. It reflects the trust that's been built between myself, the agency and its clients, as well as a shared commitment to delivering excellent work regardless of changes behind the scenes.

Services delivered

• Media relations
• Client account management
• Content creation
• Thought leadership
• Campaign development
• Strategic communications
• Press office management
• Copywriting
• Award entry writing
• Team support and consultancy

“Laura is a valuable asset, supporting the agency’s growth and helping maximise capacity while keeping clients happy and delivering strong results.”

Holly Daulby, Managing Director, Honest Communications

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