PR with clarity, purpose and impact

I’ve spent more than 15 years working in PR, content and communications, specialising in the home, garden and property sectors across agency and freelance roles.

It’s an area I understand in detail, from the commercial pressures of housebuilding to the nuance of positioning interiors and lifestyle brands, through to the seasonal nature of the gardening sector.

My work is built on strong relationships with journalists across national, consumer, local and trade media, combined with a clear understanding of what makes a story land and what makes it work commercially.

I’m not interested in PR for the sake of it. The focus is always on delivering work that supports your business, whether that’s driving enquiries, strengthening your brand or helping you stand out in a competitive market.

I keep things focused and straightforward.

No layers, no over-complication. Just clear strategy, relevant ideas and consistent execution.

I’m very much a doer. I don’t just shape the thinking, I deliver the work. From ideas through to execution, work moves forward consistently and without fuss.

I work as an extension of your team, taking the time to understand your business, your audience and where PR can have the greatest impact.

Who I work with

Over the past 15 years, I’ve worked with a range of well-known brands and growing businesses across the UK, delivering consistent coverage and measurable commercial results.

My client list includes:

Housebuilders and property developers

Home and interiors brands

Garden and outdoor living companies

Property and built environment services

Most are small to medium sized businesses looking for experienced, senior-level support without the structure or cost of a large agency.

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How I work

I work with a small number of clients at any one time, which allows me to stay close to the detail and deliver consistently high-quality work.

Support can include:

  • Acting as your press office

  • Working alongside your in-house team

  • Partnering with agencies to support client delivery on a freelance basis

  • Delivering campaigns or specific projects

  • Providing ongoing copywriting and content

Everything is tailored, but always grounded in the same principle. PR should deliver tangible value.

Location

I’m based in Market Harborough in the East Midlands and work with clients across the UK, including London, the South West and nationwide. I also work with a select group of international clients.